We are a small but mighty collection of strategist, thinkers, and doers.
Our story all began with an idea. We wanted to launch a business, turning a hobby into something more.
Formed by Letha Gaigher, the agency was built on a simple belief: great businesses start with clear strategy and focused execution. After years of working across strategy, commercial operations, and performance management, Letha saw how many small and medium-sized businesses had the ambition to grow — but not always the structure, clarity, or support to make it happen.
That’s where we come in.
We help founders and business owners turn ideas into scalable businesses through practical, data-driven commercial strategies. From defining your business model to improving profitability and operational efficiency, we focus on what truly drives sustainable growth.
At the heart of what we do is partnership — working alongside you to bring focus, direction, and momentum to your business journey.
With over 20 years of combined experience, we know that every great business begins with an idea.
Maybe you want to launch something new. Maybe you’re ready to turn a hobby into something more. Or perhaps you have a creative project you’re ready to share with the world.
Whatever your vision, how you shape and tell your story — both online and off — can make all the difference. We’re here to help you turn that idea into a clear strategy, a strong brand, and a business built for growth.
Meet the team
Letha Gaigher
Founder, Strategist
Letha Gaigher is a strategy and commercial consultant with over a decade of experience helping businesses grow, scale, and operate more effectively. With a background spanning finance, operations, and strategic development across international markets, Letha brings a practical, results-driven approach to every project. Passionate about turning ideas into sustainable businesses, she founded the agency to support entrepreneurs and SMEs in building clarity, structure, and lasting success.